Busy vs productive

Busy vs Prod from Roland on Vimeo.

Today we will learn about the difference between busyness and productivity, and how to remain productive.

In my corporate life, I had many coworkers who came to the office, were very busy, but at the end of the week, when they had to set the status of their projects, they realized that they were not able to make any changes to last week’s status.


Do you feel productive?
Are you sure that you are productive?
Often people confuse productivity with “getting more done.”

I can give you a lot of examples where getting more done is not productive. Let’s say, you check your emails a hundred time a day, attend three pointless meetings, update your team about what happened at those meetings, but there is no useful information that moves your work forward. You have done a lot of things or perhaps it’s more accurate to say, you have spent a lot of time doing stuff, but that stuff wasn’t productive.

You are productive when you are working with a focus on your goals.

In my corporate life, I always had my KPIs somewhere close. I knew on what criteria I was evaluated every quarter.
In my life as an entrepreneur, I know my goals. I have daily and weekly goals. I’m very focused on my goals.
There’s no point in being busy doing things that don’t help us to achieve something.

There are three main reasons why you may be doing a lot of things, but are not productive.

The first reason is No Goals.

I have an Italian friend who tells me not to ask him “how are you doing?” when we meet, but “have you billed today?”. His goal is to sell. All he wants to know at the end of the day is how much he sold. I love people obsessed by these kind of goals.

The second reason is No Prioritising.

We are not able to do everything at once, but must do one thing at a time. It took me some time to find out that prioritizing is one of the best ways to make sure you are working on what matters most. It’s easy to be busy, but it’s important to be busy in a productive way. What am I working on? What do I accomplish by doing this? By doing this, is there a significant outcome for achieving my goals?

The third reason is: No Habits

We all have 24 hours in a day. What makes the difference between those who accomplish things and those who don’t, is our routine. Those who achieve their goals have certain habits of doing things, like research and working after hours. Creating habits takes time, but it’s worth it.

If you have any suggestions,  leave a comment below.
I’ve always got your back and will do my best to help out.  I hope I leave you better off than I found you!

Voiceover by Rob Groves – voiceover artist, narrator, and audio producer with copywriting skills! We love to work with him!

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